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CEO of Lobos 1707 Tequila & Mezcal
Co-Founder of Pronghorn
Dia Simms serves as the CEO of Lobos 1707 Tequila & Mezcal, a new independent spirits brand that launched in November 2020. Dia leads Lobos 1707 alongside Founder and Chief Creative Officer Diego Osorio, with early backing by sports and cultural icon, LeBron James. Dia brings an impressive track record of building successful brands, combined with her entrepreneurial spirit and deep expertise …
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